The TED Talk presented by Ruha Benjamin and the presentation by Safiya Noble share a common through line, the discrimination or flat out ignoring of people outside of the hegemonic norm of society in publicly or privately available services. The norm, being a middle to upper class white person, is prioritized over the well being of anyone one else who actually could use support, created inequitable practices and resources. One of the best examples is presented by Noble (2016) while discussing her search results to just the word “beautiful.” Upon searching that word in Google, everything that came up were pictures of white women following the established bodily standards, that being a slim and fit physique. She importantly follows up by striking down the idea that this could be biased by her previous research molding a search, this is just baked into how Google works. (5:50) This may seem like a minor issue, but imagine the scope of who isn’t included under that description, and how that impacts their mental health and self worth not being included under such a broadly defined word. Benjamin (2015) shows this same lack of consideration, but in a different aspect of day to day life. Public goods aren’t made to suit everyone anymore, just a desired demographic that has something to give for those services, and others are pushed away. The example of the benches was especially impactful where an an artists satirical designed a bench meant to be uncomfortable, which then was actually picked up used in practice for preventing homeless people from sleeping on said bench. “-we unwittingly design it into our biotechnologies.” (5:00) It being racism, supremacy, intolerance, etc. These harmful practices on by both public services and private companies seem like nothing, but can significantly impact the most vulnerable people. Until those creating these services can consider the perspectives and needs of those impacted by their choices rather than just the optics, significant change can’t occur.